Origins of the "Not Your Mascot Decolonization" Movement

After decades of widespread support from Indian people for these names and images in sports and the mainstream, what suddenly changed? The origins of the “Not Your Mascot Decolonization” movement can be traced to Stillwater Prison in 1962 where 3 conspiring inmates, after release from prison, helped form the American Indian Movement (AIM) in 1968. AIM is made up of professional agitators who created much death and destruction everywhere they went during the 1970’s. In 1972, 500 members of AIM took over the Bureau of Indian Affairs building in Washington D.C. This hostile takeover lasted an entire week with angry protesters causing $700,000 worth of damage to the building. They invaded reservations around the country over the objections from tribal governments and members. This continued on into the 1980’s. So tarnished was their reputation that it became necessary for AIM to morph into the National Coalition Against Racism in Sports and Media (NCARSM) in 1991 with many of the same actors at the helm. Notably, the only race of people NCARSM seeks to “defend” against “racism” are Native Americans. They claim that Native Americans are being stereotyped in a negative light with these names and images when in fact it is THEY who are stereotyping Native Americans as a group of thin skinned, malcontent agitators, who are so psychologically fragile, that the mere viewing of a name or image in a sports context brings them to the brink of mental breakdown and suicide. It is a humiliating stereotyping of the worst kind that THEY are guilty of.